Mobility

Challenge:

In this new era of digital mobility, what are the best opportunities for the bank to create new business?

Role

UX Designer

Duration

2013

Client

Itau Bank

Notable skills: internal communication, strategicvision and ethnographic research

Result:

This was a deep investigation done by the consulting BOX1824, to bring new mobility-related business opportunities to Itaú Bank in 2013. I worked collaboratively with the Innovation team in the bank.

I had the opportunity to lead this project inside the bank, connecting BOX insights with the bank's objectives. We then shared all we learned with peers within the institution.

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