My Articles

Follow me on Medium: https://medium.com/@matina.moreira

A series of 3 articles about how I explain a Design Thinking project for a non-designer:

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1. Breaking Design Thinking into questions

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2. Design Thinking: Finding the Problem

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3. Design Thinking: Creating a Solution

How I apply the Value Proposition Canvas to convince my clients to invest more time in customer research

Design Sprint: a checklist for facilitators in big companies

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You can also download my version of the
checklist on how to apply DS in big companies.